The Sports Entrepreneurs Podcast is a series of interviews and discussions about the business of sports. Marcus drills deep into the commercial side of sports from athlete management, media rights to sponsorships and events. As an industry, sport is being disrupted as much as any other industry and we are taking a good hard look at where it is heading. As a western Sports Entrepreneur operating in Asia, it will have a certain East-West flavor.
About Marcus Luer
Marcus Luer is the Group CEO of TSA (Total Sports Asia) Asia’s leading global sports marketing agency which he founded 22 years ago in Kuala Lumpur, Malaysia. He is a sought after industry expert and speaker and has been featured on CNBC, BBC News, Bloomberg Asia and regularly presents at major global sports conferences (Sports Pro Summit, Sportel Monaco, etc) and has been featured in international newspapers and industry magazines.
Sports Business International (SBI) magazine voted him into the “SBI 200 Team” in 2014, comprising of the most influential leaders in the industry over the past 22 years and he is also the Co-Founder of GLORY Sports International (GSI), the #1 Kickboxing League in the world.
For more info please log on to marcusluer.com
TSA (formerly known as Total Sports Asia) is Asia’s global leader in sports content and branding solutions. TSA is an independent sports marketing agency and content distributor with a dedicated team of 50 sports marketing experts and offices in Kuala Lumpur, Singapore, Beijing and Mumbai. Media rights distribution, TV production, sponsorship/licensing, events management, consulting, stadium consulting and branded real estates are its core business activities. TSA works with the leading corporate brands in Asia and has developed unique branding solutions for many including ground breaking concepts like the “Branded Real Estate” space. For more info please log on to www.totalsportsasia.com